Every company is unique. Each brand is distinctive. One solution does not fit all.
dm2 develops strategies, solutions and services that are particular to each client's needs whether expanding existing DTC programs or establishing a new direct sales channel.
dm2 delivers integrated solutions, seamlessly executed, that maximize customer loyalty, profitability and brand awareness.
dm2 offers full service marketing management or project-based consulting.
- Business analysis, evaluation and strategic planning
- Email marketing and consumer communications
- Ecommerce campaigns, sales and analytics
- Wine club formation, expansion and administration
- Website development, positioning, analysis and content management
- Social media strategies, tactics and integration
- Customer loyalty programs, consumer acquisition and retention
- CRM and mailing list management
- Newsletters, point-of-sale collateral and promotional materials
- Analytics, segmentation, reporting and recommendations
- People, process and system optimization
- Tasting room tactics, procedures and sales tools
- Contract negotiation and partner management
- Planning, organizing and hosting consumer/trade events
- Multi-channel brand imaging and business development
- Public relations and brand positioning